A Platform Built for Scale

Scouting Flag is building the foundational infrastructure for girls’ flag football as the sport enters a period of rapid institutional, cultural, and global expansion. Our focus is not on participation alone, but on creating durable systems that support long-term growth, visibility, and opportunity at scale.

As NCAA adoption accelerates and flag football prepares for its Olympic debut in Los Angeles in 2028, the absence of a unified league, media, and talent platform presents a rare market opening. Scouting Flag is positioned to fill that gap early before standards, audiences, and narratives are set elsewhere.

The Opportunity

Girls’ flag football is transitioning from grassroots participation to institutional legitimacy. This shift is being driven by:

  • NCAA designation as an Emerging Sport for Women

  • Early adoption by Power Five programs

  • Favorable enrollment and roster economics for colleges

  • Global visibility tied to the Olympic Games

Despite this momentum, the sport lacks the infrastructure required to support media visibility, recruiting, and athlete brand development. The result is a widening gap between talent and opportunity.

Scouting Flag exists to close that gap.

Our Approach

Scouting Flag is designed as a league-anchored, media-driven platform built to scale nationally.

By establishing structured competition alongside owned media and talent visibility, we create:

  • Consistency across regions

  • Early audience capture

  • A reliable pipeline for institutions and partners

  • A defensible position as the sport matures

This approach allows us to grow with the sport while shaping the systems that support it.

Why This Works

Women’s team sports such as volleyball demonstrate that a well-structured ecosystem can support hundreds of programs, tens of thousands of athletes, and sustained media relevance across divisions.

Girls’ flag football has reached a similar inflection point without a dominant platform in place.

Scouting Flag’s early positioning, infrastructure-first strategy, and focus on media and talent visibility create a foundation that is difficult to replicate once the market scales.

Looking Ahead

Scouting Flag is building deliberately ahead of the curve, with a long-term view toward national adoption, institutional integration, and global relevance.

Our goal is to ensure that as girls’ flag football grows, the systems supporting it are already in place.